One of the great marketing tools around today is an opt-in newsletter. The ability to email hundreds of potential customers in one go with your latest offers is something all marketers should have. A great way to build a list is to add an opt-in form on your blog. I see many threads on forums around the internet asking how this can be done so decided I would write this tutorial.

Before making any changes be sure to make back ups of your files as even the most experienced people can make mistakes when installing.

To start you will need to download and install Phplist a free newsletter script, or if your host uses fantastico you will probably find it in there.

1.Install Phplist to your server
2.Setup your newsletter lists that people will subscribe to
3.Download the Phplist Wordpress Plug-in
4.Go to your plug-in manager and activate the plug-in
5.Go to the options page for the plug-in and enter the required details
6.Go to presentation and theme editor
7.Select your sidebar.php
8.Copy the contents of this file to notepad as a back up

<?php            $content = apply_filters('the_content', '<!--phplist form-->');

echo $content;?>

9.Save your sidebar.php and refresh your blog make sure it looks ok. 10.Offer a freebie as an incentive for people to sign up

You should now have a fully functioning newsletter opt-in on your blog. Try signing up with your own email to confirm everything is ok.

You can now start to build your mailing list subscribers and greatly increase the marketing of your blog.


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