online marketing Archives

Marketing Online

Learn PPC – Pay Per Click Marketing

June 14, 2015

Small business owners can often struggle to get their business off the ground and start making a profit. We believe that businesses often fail because they have not taken the right approach to marketing – after all we all know it is not because of bad products or services that businesses don't succeed. So here on this blog we like to just provide some tips and advice for small businesses (including our accumulated knowledge) on how to get your marketing right, including your digital marketing and search engine optimization. Because you can always learn lessons from other people's mistakes and sometimes it's good just to chat – a problem shared and all that.

We also cover topics such as project management to help you run your projects and business more efficiently and occasionally discuss technology as you simply can't run a business without the right tech. We cover training and coaching for business owners that can give you a better chance of succeeding first time round and how to get a blog started - one of the easiest, quickest and most effective ways to promote yourself and your business online.

But a successful small business is not all about the right marketing approach so we also discuss cost-saving efficiencies particularly when it comes to staff and premises. Too many small businesses take on the big financial commitment of a swish new office and expensive warehousing facilities when there are much more cost-effective options for businesses such office space in a small business hub or self-storage instead of a warehouse. Equally it is no longer necessary to take on all staff as permanent employees as many people prefer the flexibility of freelance work and remote working.

So join us by commenting on anything that strikes a chord with you – we love to hear other people's opinions and if you have a small business success story to share we would be particularly interested to hear about it.

‘I think we’re going under’: fitters fall into debt as Bathstore pulls the plugContractors are calling for new safeguards after the collapse of the bathroom supplier left hundreds of them in troubleThe impact of Britain’s high street downturn is not just measured in frontline retail jobs. When the specialist retailer Bathstore collapsed last month, 500 shopfloor and head office jobs were put at risk. But up to 300 bathroom fitters also face an uncertain future – a reminder t…